DETAILS: April 17, 2003 w/ Spencer Berg & Steven Sakamoto

CONTRIBUTION: Extensive research of the video game publishing industry, looking into competitors, possible mergers (as Vivendi Universal's gaming unit is on the block) as well as a FCFE valuation of the of the company.

OF INTEREST: With a market cap larger than all of its competitors (sans Microsoft and Sony) combined, Electronic Arts is a threat that is sure to stick around. It has long standing Hollywood licenses and the virtual annuity called EA Sports. Also: Can you believe the firm has absolutely no debt and over $1.5 billion in cash? Acquisitions galore,

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