DETAILS: September 19, 2003
CONTRIBUTION: Researched and justified the
growth of this video game publishing behemoth, calibrated the console
cycles into valuation to make sense of the uphill battle software companies
face when a popular system (like the PS2) is slowly dying.
OF INTEREST: Grand Theft Who? Everyone
thought this was a one hit wonder, but this company, alive and kicking
since the golden age of computer gaming, has survived through key acquisitions
and alliances, on the way to building a solidified portfolio with titles
like Max Payne and Midnight Club.
DOWNLOADS: Powerpoint
PDF
|